Cortana AIAnmeldelser 

I run a boring brick and mortar business and spend 7 figures a year on Meta ads, so attribution matters a lot to me. Before Cortana I was paying around $20k/year for a well-known attribution platform (it's the one Cortana obviously is going after hard in its own ads). In a year and a half I never once hit a 9/10 event match quality score on my key events (Lead, Schedule, Purchase) in my Meta Events manager, and my ROAS slid from roughly 3x down to 1.4x. When I finally dug in, it turned out the setup was mostly relaying pixel data, which iOS has made nearly useless, and nobody on their side ever proactively reviewed my account despite the price.

I was honestly skeptical of Cortana because of the cost gap. A few hundred a month versus thousands felt too good to be true. I only took the call because I was auditing my entire software stack.

The VIP onboarding sold me. Their team got on Zoom with me weekly, sometimes for hours, walked through my GoHighLevel workflows with me, set up their webhooks inside my GHL so actual CRM data flows back to Meta server-side via CAPI, and verified everything live inside my Events Manager while I watched. I asked a lot of questions and got straight answers. I even had a third-party e-comm marketing agency independently audit the CAPI setup, and it checked out.

Result: 9/10 EMQ on Lead, Schedule, and Purchase for the first time ever.

Only nitpick I have is the dashboard sometimes can lag just a tad too long (30 seconds after filtering vs instant like I'd want), but support is already on it and I'm sure that will clear up soon and to be honest, I have a LOT of campaigns and ad sets and ads to sift through and track so it is a lot of data to filter more so than the average user I'm sure.

Also, since I did the VIP onboarding, I get a VIP support slack channel for life to help troubleshoot any bugs that arise along the way post setup. The slack gives me direct access to my account manager, their support team, and even the owner, who is a very technical guy with a coding background himself.

If you're spending real money on Meta ads (or even Google ads) and depend on clean data going back to the platform, this is worth a look.

Cortana has been my choice of ad tracker and has been perfect for me.

It is obvious that Matei has designed this program with a thorough knowledge of ads it is user-friendly and does everything it should do and more the cost of the program is definitely reasonable.

Thank you Andrea! She was a tremendous help in setting up and with the software part of the issue.

I made a mistake, but she and Matei solved it within five minutes. This service cannot be taken for granted every time.

I have recommended Cortana to many people and everybody thanked me for it. Whenever I am asked for an ad tracker, I always recommend Cortana without hesitation.

Cortana is an incredible platform - their customer service is bar none. We switched from Hyros and the experience has been far better.

The reporting, format, UI/UX is unmatched. Would highly recommend anyone who is looking to make the switch or needs an attribution software.

Recently switched from HYROS and everything has been a night and day difference for the better. with Cortana the support is not just an ai chat bot, but direct one on one, real time support (shoutout Matei and Andrea). User interface is simpler and more intuitive to use. The team is quick to respond and got my tracking sorted out quickly and correctly. They even gave solid recommendations to how I could improve my funnels. On top of that, I mentioned wanting a feature added to the link shortening they offer already and instead of just saying "we'll add it to the roadmap" Matei got his team on it immediately. Says a ton about how they operate and made the decision to switch that much better. 10/10 would recommend. 

If you're looking for a tracking solution where the team actually cares whether your stuff is working, Cortana is the way.

The team is phenomenal. Pricing is crazy for the quality of service and capabilities. Event quality score is a solid 8.9-9.2

Whole team is great, amazing customer support

Very happy so far with the Cortana team. They are responsive and want to collaborate with us business owners to deliver a great product. We've used Hyros and alternatives for years and running millions of dollars through various funnels, but it feels like Cortana has something even more unique that can adapt with that various nuances that come up, whereas the other platforms that we've used don't offer as much customized support. Excited to start launching our offers and client offers through the platform!

Flawless onboarding. 10/10 customer experience so far. I can clearly see how Cortana will help me scale my agency + better deliver results for my clients. Just wanted to give a quick review at the start for the quality of the onboarding process. The team is very efficient and caring. Excited to implement everything.

I have tried them all and Cortana wins hands down.

Been using Cortana AI for a while and it’s earned the review.

I’ve been focused mainly on the AI agent side, and the dev team there have been genuinely brilliant to work with. Responsive, technical when they need to be, and willing to actually dig into problems rather than fob you off with a help doc link.

The conversation agents in particular have been a game changer for our clients — the way the flows handle real back-and-forth feels miles ahead of what we were getting elsewhere. That alone has shifted what we’re able to offer.

Pace of updates is the other thing worth mentioning. Features I’ve asked about have a habit of showing up in the product not long after, which tells you everything about how seriously they take feedback.

Matei’s clearly built a team that cares about what they’re shipping. If you’re weighing Cortana up and the agent side is what you’re after, this is where it gets interesting.

Because not only do they have the agents but the ad tracking is insane!

Get involved with Cortana and the team

Big fan of Matei and Cortana overall. I've known Matei personally and I know he does right by his customers.

Cortana is a great product for an agency owner or anyone who is looking to get better ad tracking, given the fact it was designed by someone already heavily understanding ads at their core.

He's built it in a way that's quite intuitive, and it does its job plus, the pricing is quite fair for what it is.

Anyone who asks me who they should use for their ad tracking setup, I point them in the direction of Cortana.

(Writing a lot with speechtotext here. bear with me lol)

Obviously anybody reading this will want to know about tracking, and yes, I'm supremely satisfied with Cortana there. I've seen it beat out Hyros many times so far, properly attributing clicks the first time where with Hyros I had to do a LOT of manual fixes (and a lot of times it wouldnt let me at all). I have no doubt Cortana will help us make a lot more money, with better margins.

Another thing that I am seriously impressed with and grateful for is the level of service and attention to detail from customer support. There have been a few cases where I THINK something got attributed wrong, or I thought an event should've fired, or context was mismatched.

They've been so quick to jump on it, research, fix as needed and come back with the right answer. Which again, comes back to their logic being right pretty much every time. But they're also super open to being proven wrong!

They're insanely fast with feature requests and what they push just works. For example, on our onboarding call we asked for an API key we could use and within a couple days the connection was fully built and functioning.

The platform is super easy to use, clean and self-explanatory (the exact opposite of Hyros)

Onboarding was super smooth and you just gotta trust the process. Sure the first call was incomplete and a little confusing. But by week 3 everything was making perfect sense and week 4 we were already seeing purchases tracked that Hyros refused to acknowledge (even though the link with the UTMs was in the click history!)

All in all, great group of hardworking , caring, dialed individuals. I'd strongly encourage anyone to do the full A/B test and put it toe-to-toe with Hyros or any other tracking platform you're using for that matter.

And if you're considering your first upgrade from just standard ads manager reporting and GHL CAPI, I'd say just go with Cortana all the way.

If you wanna see/hear it from an outsider with no stake in the company I'm happy to jump on a screenshare google meet and back this stuff up. Just hit me up on IG I'm easy to find.

I've been working with Cortana for the past 2.5 years, and exceptional service, and we have worked together on building custom solutions that fit our company's needs. Ten out of ten

I’m genuinely blown away by my experience with Cortana AI.

Matei is a fantastic business owner who is clearly passionate about what he’s building and committed to making it a world-class experience for his customers. You can tell there’s real intention behind the product.

That said, what truly stands out is the level of support.

David and Luis have been incredible every step of the way, consistently responding quickly and going above and beyond with thoughtful, thorough answers. It’s rare to find a team that is this responsive, proactive, and genuinely invested in helping you succeed.

What’s even more impressive is how seriously they take customer feedback. Suggestions don’t just get acknowledged, they get implemented quickly. That’s made the experience feel incredibly personalized and constantly improving.

If you’re considering Cortana AI, just know you’re not only getting a great product, you’re getting a team behind it that actually shows up.

I used Hyros for my last service based business and it was fine, but when I started running my software company - all of the data was wrong and it couldn't give me what I needed accurately. Cortana is a phenomenal product & really reasonably priced. Their client success team is top tier & fixes any issues the moment I bring it to them.

Not only is this the MOST accurate tracking, but everything is SO easy to use. This makes scaling feel easy. #hyroskiller

We spend about $100,000 a month on ads, so having accurate tracking is a big deal for us. We recently switched over from Hyros to Cortana AI, and honestly the difference has been huge.

The onboarding process was super smooth. Their team made everything really easy to set up, and the whole transition went way better than we expected.

The biggest difference has been the tracking accuracy. Before switching, we were only capturing about 60% of our data. After moving to Cortana, we’re now seeing around 95% accuracy. Obviously nothing is ever going to be a perfect 100%, but going from 60% to 95% is a massive improvement.

Because the data is so much better, we’ve been able to optimize our ads more effectively, and it’s honestly helped us make a lot more money.

If you’re spending real money on ads and need better tracking, Cortana AI has been a great upgrade for us. Definitely recommend it.

The team was excellent. They had several meetings with me to make sure all my needs were being met and offered to build new tools that met my needs. The system itself is just as good as any competing tracking software at a fraction of the price. New account setup now takes minutes with templates. Definitely an excellent product

Absolutely baller software, dropped CPLC by 40%.

Would recommend.

Used Hyros, Migrated to Cortana
- way easier to set up
- a lot more available support than what I had at Hyros
- tracking easier to see & access in dashboard
NO BRAINER MOVE

Super easy to use and extremely effective.

It genuinely feels like the Apple of AI agents. It took me about 10 minutes to understand how it works, and I was able to completely replace a DM setter for one of my clients. The AI actually delivers better results than the human setter.

The support is solid, the tech is impressive, and the platform feels truly innovative. Worth every penny. I’ve been using it consistently for over six months and it has never disappointed.

This software is great, we switched from another platform to AdKong and it's helped us track all of our leads so much better. We are able to provide accurate reporting on our ad costs, and track leads easily. If you are running Google ads or Facebook ads you should use this.