An absolute game-changer from day one for site-wide content agility
Contona has transformed how we manage imagery and content across the Wave Spas and Wave SUPs websites.
We can now change imagery across the entire site and have it fully approved within an hour. It means we can react instantly to trends, shifting weather patterns, and seasonal messaging in real time.
Beyond speed, Contona has been instrumental in refining our marketing strategy. We’ve used it to target specific geographic regions and build highly targeted customer personas. This responsive approach allows us to deliver a much more relevant, sharpened message to our audience, which has directly driven increased conversions through paid media.
Having used Contona since its inception, it has been incredible to watch the platform continually grow and evolve alongside us. The constant addition of new features leads the way we utilize AI within our business, bringing massive efficiency and real cost savings. It is a tool I simply couldn't be without now.








